Kindle to Generate $5.48 bln Revenue in 2011 for Amazon: Analyst
The brokerage said Kindle remains the most compelling eBook device and a material contributor to Amazon's non-core business growth.
"Since mid-2009, competition in the eBook market has been intensifying but, in our view, Kindle remains the most compelling eBook device and a material contributor to Amazon's non-core business growth," said Sandeep Aggarwal, an analyst at Caris.
Book titles reached 978,588 in June 2011, increasing by 34,000 over May 2011 (4 percent month-over-month increase) and by more than 770,000 since Kindle’s first anniversary.
eBooks with embedded audio and video clips decreased by 106 in June 2011 (their 12th month in Kindle Store) and their number reached 494. Magazine titles increased by 17 to 111 while newspaper titles increased by 3 and reached 170. U.S. newspapers’ count was at 82 and international at 88.
Blogs increased to 13,686 in June (up 5 percent month-over-month) from 12,982 in May. Kindle accessories remained largely flat sequentially, increasing by only 15 to 1,335.
At the same time, the U.K. Kindle Store offered the Kindle Wi-Fi and 3G models for 111 British Pounds and 152 British Pounds, respectively, as well as 735,000 books, 147 newspapers, 86 magazines, 9,200 blogs, and 134 accessories. Launched on April 21, the Kindle Store in offered the Kindle Wi-Fi and 3G models for 139 euros and 189 euros, respectively, as well as 763,000 books, 9 newspapers, 7 magazines, and 66 accessories.
Just six weeks after the introduction of its $114 Kindle with Special Offers on April 11, Amazon revealed yet another member of its Kindle family of eBook readers.
On May 24, the company introduced Kindle 3G with Special Offers that retails for $164. The new reader is essentially the same Kindle 3G device but for a $25 discount customers agree to receive special offers (basically advertising) in the form of sponsored screensavers and display ads showing on the bottom of the home screen.
Currently, all five Kindle models are available for delivery but there is a limit of up to 3 readers per order for both versions with Special Offers. Customers can order a used or refurbished Kindle Wi-Fi, 3G, or DX reader as well.
On May 19, Amazon announced that its $114 Kindle with Special Offers has become the best-selling member of the Kindle family in the U.S. and that, less than four years after introducing eBooks, it is selling more Kindle books than all print books (hardcover and paperback) combined.
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On May 23, Kobo revealed Kobo Touch – its first touch-screen eBook reader with a 6-inch E-Ink Pearl screen, Wi-Fi connectivity, and 1GB of installed memory (expandable to 32GB) that can be pre-ordered for $130. Kobo also reduced the price of its
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